Jay Jay (Natalie Lui) is a Hong Kong-based Social Worker, Wellbeing Facilitator, Earth Educator, Co-founder of the Hong Kong Laughter Yoga Academy (HKLYA), and one of the pioneering Laughter Yoga Master Trainers in Asia.

Her Laughter Yoga journey began in 2011 when she travelled to India to study directly under Dr. Madan Kataria, founder of the global Laughter Yoga movement, and became a certified Laughter Yoga Teacher. She later continued her studies in Rishikesh, India, widely recognized as the Yoga Capital of the World, where she completed Hatha Yoga Teacher Training.

Upon returning to Hong Kong in 2012, Jay Jay founded YOGAMATE, a social enterprise dedicated to promoting wellbeing, laughter and positive social change through Laughter Yoga, yoga and experiential learning.

As a passionate advocate for laughter and community wellbeing, Jay Jay co-founded the Hong Kong Laughter Yoga Academy (HKLYA), a charitable initiative dedicated to promoting Laughter Yoga, holistic wellbeing, community connection and leadership development in Hong Kong and beyond.

Over the years, she has designed and facilitated programmes for corporations, healthcare institutions, universities, NGOs, schools and community organisations. Her clients and partners include:

• McDonald's Hong Kong
• Dairy Farm Group
• NWS Holdings
• DHL
• Hospital Authority
• Airport Authority Hong Kong
• Social Welfare Department
• The Hong Kong Polytechnic University
• City University of Hong Kong
• IVE and various educational institutions

Since 2014, Jay Jay has actively nurtured the growth of Laughter Yoga leadership in Hong Kong through leadership training, teacher development and innovative wellbeing initiatives. These include the Portable Laughter Club, I'mperfect Laughter Club in collaboration with Co-Design, the Photozontal Laughter Club with Idea Bloc, and various large-scale public events celebrating World Laughter Day.

In recognition of her contribution to the global Laughter Yoga movement, Jay Jay received the prestigious Laughter Ambassador Awardfrom the Laughter Yoga University in 2015. In the same year, she returned to India to qualify as a Certified Laughter Yoga Master Trainer, the highest teaching credential within the international Laughter Yoga system.

Today, Jay Jay conducts Laughter Yoga Teacher Training Programmes in Hong Kong and Singapore, mentoring future teachers and leaders who continue spreading laughter, wellbeing and resilience throughout their communities.

Beyond Laughter Yoga, Jay Jay integrates social work, mindfulness, yoga, creativity, Education for Sustainable Development (ESD), the United Nations Sustainable Development Goals (SDGs) and community engagement into her programmes.

Through various platforms including Hong Kong Laughter Yoga Academy (HKLYA), Home Shine, Mind4Earth, Hong Kong Family Welfare Society (HKFWS) and many other community, education, wellbeing and sustainability initiatives, she collaborates with schools, NGOs, healthcare institutions, corporations and local communities to create healthier people, stronger relationships and a more sustainable future.

Beyond her professional roles, EarthoME serves as Jay Jay's personal platform and lifelong reminder of her commitment to contributing to a better Earth through laughter, learning and meaningful action. Through EarthoME, she encourages people to reconnect with themselves, one another and the Earth.

She believes true wellbeing begins when we reconnect:

💚 With Ourselves
🤝 With One Another
🌍 With the Earth

Her mission is simple:

"To help people live healthier, happier and more connected lives while nurturing a kinder relationship with our communities and the planet we call home."

Professional Roles

• Co-founder, Hong Kong Laughter Yoga Academy (HKLYA)
• Certified Laughter Yoga Master Trainer
• Registered Social Worker
• Wellbeing Facilitator
• Yoga Teacher
• Earth Educator
• Community Development Practitioner

Jay Jay（Natalie Lui）是香港註冊社工、身心健康導師、地球教育工作者、香港大笑瑜伽學院（HKLYA）共同創辦人，以及亞洲早期的大笑瑜伽首席培訓老師（Laughter Yoga Master Trainer）之一。

她的大笑瑜伽旅程始於2011年，遠赴印度跟隨全球大笑瑜伽創辦人 Madan Kataria 醫生（Dr. Madan Kataria） 親身學習，取得 大笑瑜伽講師（Laughter Yoga Teacher） 資格。其後，她前往有「世界瑜伽之都」之稱的印度 Rishikesh 深造，完成哈達瑜伽導師培訓課程。

2012年回港後，Jay Jay 創立社會企業 YOGAMATE，致力透過大笑瑜伽、瑜伽及體驗式學習推廣身心健康、快樂文化及社會正向改變。

秉持「以大笑促進健康，以連結建立社區」的信念，她其後共同創辦 香港大笑瑜伽學院（HKLYA），以慈善及社區服務的方式推廣大笑瑜伽，培育本地大笑瑜伽領袖及導師，促進社區身心健康及跨代共融。

多年來，她曾為企業、政府部門、醫療機構、大專院校、非牟利機構、學校及社區團體設計及帶領工作坊、培訓及大型公眾活動，合作機構包括：

• 麥當勞香港（McDonald's Hong Kong）
• 牛奶公司（Dairy Farm Group）
• 新創建集團（NWS Holdings）
• DHL
• 醫院管理局
• 香港機場管理局
• 社會福利署
• 香港理工大學
• 香港城市大學
• IVE 及其他教育機構

自2014年起，Jay Jay 積極於香港培訓大笑瑜伽領袖及導師，並與不同企業及社區伙伴合作推動快樂及身心健康企劃，包括：

• Portable Laughter Club
• 與 Co-Design 合辦的「I'mperfect 大笑俱樂部」
• 與 Idea Bloc 合辦的「Photozontal 大笑俱樂部」
• 世界愛笑日（World Laughter Day）大型社區活動及親子大笑派對

2015年，她獲 國際大笑瑜伽大學（Laughter Yoga University） 頒發 Laughter Ambassador Award（大笑大使），表揚其對推廣大笑瑜伽的貢獻。同年再次前往印度考取 大笑瑜伽首席培訓老師（Certified Laughter Yoga Master Trainer） 資格，成為國際大笑瑜伽體系最高級別培訓導師之一。

現時，她持續於香港及新加坡教授 大笑瑜伽講師培訓課程（Laughter Yoga Teacher Training），培育新一代導師及社區帶領者，實踐「生命影響生命」的理念。

除了大笑瑜伽外，Jay Jay 亦將社會工作、正念、瑜伽、創意藝術、可持續發展教育（ESD）、聯合國永續發展目標（SDGs）及社區參與融入課程設計之中。

透過 香港大笑瑜伽學院（HKLYA）、Home Shine、香港地球正向教育發展基金、香港家庭福利會（HKFWS） 等不同平台，以及眾多教育、社區發展、身心健康與可持續發展項目，她與學校、非牟利機構、醫療機構、企業及社區攜手合作，促進個人健康、建立更緊密的人際關係，並共同創造更具關懷、更有韌性及更可持續的未來。

EarthoME愛地球教室 是 Jay Jay 的個人平台，也是她提醒自己持續為地球作出貢獻的初心。

她相信改變可以從歡笑開始，透過學習深化，再透過行動實踐。EarthoME 結合身心健康、社區連結、環境意識及公民參與，鼓勵人們重新建立三種重要連結：

💚 與自己連結
🤝 與他人連結
🌍 與地球連結

她的使命很簡單：

幫助更多人活出更健康、更快樂、更有連結感的人生，同時培養與社區及地球更友善、更可持續的關係。

Contact | 聯絡方式

📧 earthome8888@gmail.com
📷 Instagram: @earthome8888
🧵 Threads: @earthome8888

EarthoME
Reconnect with Yourself, Others & Earth
好好生活．好好連結．好好地球

Photo courtesy of Hong Kong Laughter Yoga Academy
照片鳴謝：香港大笑瑜伽學院 🌿